Why You Should Build an Email List for Your Business

With so many marketing efforts to pour your time and resources into, has email made it into your strategy?

If not, it’s time to think again.

While growing a separate audience for your brand can feel repetitive, with the same attention often taken for social media, it’s important to realize that your email list is one of the only things you have control over.

Social media algorithms and best practices change constantly, so having a solid audience with access to their inboxes is gold.

If you’re not convinced about the power of email marketing yet, consider the benefits businesses that buy in are experiencing.

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